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About me
Hey, I’m Michelle De Francisco—designer, creative strategist, and the founder of AIX Designs.
Creativity has always been second nature to me. From painting and sketching as a kid to building brand identities and marketing campaigns today, I’ve always found joy in creating things that make people stop and feel something. I launched AIX Designs as a way to combine all the things I love—art, strategy, storytelling, and helping people bring their vision to life.
The name AIX comes from one of my favorite quotes: “Aspire to Inspire before you expire.” It’s a little reminder to stay bold, stay curious, and make something meaningful while you’re here.
These days, I use my background in marketing and design to craft visuals and strategies that don’t just look good—they work. From scroll-worthy social content and standout websites to creative direction and campaign planning, I’m all about helping brands show up confidently and authentically.
If you’re ready to turn your ideas into something scroll-stopping, story-driven, and seriously good-looking—we should talk. Because creating cool sh*t with heart? That’s kind of my thing.
fun facts
I’m a twin—and yes, I’m the older one (by two whole minutes, which obviously makes me wiser).
If there’s a dog nearby, you can bet I’m already petting it.
Local coffee shops are my happy place—bonus points if they’ve got cute vibes and good dirty chai.
I’ve got a serious case of wanderlust—my goal is to travel the world, one adventure at a time.
Being Italian/Sicilian is a huge part of who I am—big family energy, even bigger love for good food.
Dream car? A ‘67 Fastback Mustang. I used to hit up car shows with my dad, and the obsession stuck.
Thrift shopping is my sport—give me vintage finds over fast fashion any day.
Harry Potter is my love language